{"id":521,"date":"2021-07-19T13:05:00","date_gmt":"2021-07-19T20:05:00","guid":{"rendered":"https:\/\/www.blairworks.com\/?page_id=521"},"modified":"2021-07-19T13:05:00","modified_gmt":"2021-07-19T20:05:00","slug":"web-business-bookshelf","status":"publish","type":"page","link":"https:\/\/www.blairworks.com\/web-business-bookshelf\/","title":{"rendered":"Web Business Bookshelf"},"content":{"rendered":"<h2>Many great ways to spend the afternoon<\/h2>\n<p>These are books about running a successful website that I&#8217;ve either read or have heard really great things about. Let me know what you think!<\/p>\n<h3>General Online Business\/Marketing:<\/h3>\n<ul class=\"books\">\n<li><a href=\"http:\/\/www.amazon.com\/dp\/0684856360\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Permission Marketing : Turning Strangers Into Friends And Friends Into Customers<\/a>\u00a0by Seth Godin<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/1591841267\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas<\/a>\u00a0by Seth Godin<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/1591841003\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World<\/a>\u00a0by Seth Godin<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/159184021X\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Purple Cow: Transform Your Business by Being Remarkable<\/a>\u00a0by Seth Godin<\/li>\n<\/ul>\n<h3>Information Architecture:<\/h3>\n<ul class=\"books\">\n<li><a href=\"http:\/\/www.amazon.com\/dp\/1491911689\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Information Architecture: For the Web and Beyond<\/a>\u00a0by Louis Rosenfeld, Peter Morville and Jorge Arango<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/0596528108\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Designing Web Navigation: Optimizing the User Experience<\/a>\u00a0by James Kalbach, Aaron Gustafson<\/li>\n<\/ul>\n<h3>Blogging:<\/h3>\n<ul class=\"books\">\n<li><a href=\"http:\/\/www.amazon.com\/dp\/047174719X\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers<\/a>\u00a0by Robert Scoble and Shel Israel<\/li>\n<\/ul>\n<h3>Social Media\/Online Marketing:<\/h3>\n<ul class=\"books\">\n<li><a href=\"http:\/\/www.amazon.com\/dp\/1847992994\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">The Age of Conversation<\/a>\u00a0by Multiple Authors<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/1422125009\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">Groundswell: Winning in a World Transformed by Social Technologies<\/a>\u00a0by Charlene Li, Josh Bernoff<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/1884956653\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">The New Influencers: A Marketer&#8217;s Guide to the New Social Media<\/a>\u00a0by Paul Gillin<\/li>\n<li><a href=\"http:\/\/www.amazon.com\/dp\/0470113456\/?tag=thesocioweb1-20\" target=\"_blank\" rel=\"noopener\">The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly<\/a>\u00a0by David Meerman Scott<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Many great ways to spend the afternoon These are books about running a successful website that I&#8217;ve either read or have heard really great things about. Let me know what you think! General Online Business\/Marketing: Permission Marketing : Turning Strangers Into Friends And Friends Into Customers\u00a0by Seth Godin Small Is the New Big: and 183 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"_links":{"self":[{"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/pages\/521"}],"collection":[{"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/comments?post=521"}],"version-history":[{"count":0,"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/pages\/521\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.blairworks.com\/wp-json\/wp\/v2\/media?parent=521"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}