Web Business Bookshelf - Great Books

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Many great ways to spend the afternoon

These are books abut running a successful website that I've either read or have heard really great things about. Let me know what you think!

General Online Business/Marketing:

Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
by Seth Godin
Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas
by Seth Godin
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
by Seth Godin
Purple Cow: Transform Your Business by Being Remarkable
by Seth Godin

Usability:

by Garr Reynolds
by Steve Krug

SEO:

by Aarron Walter

Analytics:

by Avinash Kaushik

Content:

by Janice (Ginny) Redish

Information Architecture:

Information Architecture for the World Wide Web: Designing Large-Scale Web Sites
by Louis Rosenfeld, Peter Morville
Designing Web Navigation: Optimizing the User Experience
by James Kalbach, Aaron Gustafson

Website Optimization:

by Andrew King

Blogging:

Blogging for Business: Everything You Need to Know and Why You Should Care
by Shel Holtz and Ted Demopoulos
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
by Robert Scoble and Shel Israel
The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right
by Debbie Weil

Social Media/Online Marketing:

The Age of Conversation
by Multiple Authors
Groundswell: Winning in a World Transformed by Social Technologies
by Charlene Li, Josh Bernoff
The New Influencers: A Marketer's Guide to the New Social Media
by Paul Gillin
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
by David Meerman Scott